discord Go Beyond, Plus Ultra! with the My Hero Academia Collection (opens in new tab)
Discord has officially launched its first anime-themed collection in collaboration with Crunchyroll, featuring the popular series *My Hero Academia*. Released in anticipation of the 2025 Anime Awards, the collection introduces eleven new customization items that leverage character-specific "Quirks" and iconic gear. This partnership represents a direct response to high user demand for anime-centric profile aesthetics and immersive digital collectibles. ### Hero Gear and Avatar Decorations * The creative team focused on "Hero Gear" as the primary design element to ensure decorations remain instantly recognizable while avoiding excessive obstruction of the user’s avatar. * The production process followed a three-step workflow: conceptualizing the gear, applying color to establish mood and richness, and adding custom animations to bring the characters' unique Quirks to life. * The collection features eight distinct decorations, including Izuku Midoriya, Katsuki Bakugo, Ochaco Uraraka, Shoto Todoroki, Endeavor, Hawks, All Might, and Tomura Shigaraki. ### Dynamic Profile Storytelling * Designers utilized the larger surface area of profile effects to move beyond simple gear, focusing instead on "signature moves" and iconic moments from the anime. * The effects are designed for immediate impact, aiming to tell a story in seconds through high-energy animations like Deku’s electrifying "Full Cowling" and Bakugo’s "Cluster" explosions. * Three specific profile effects were created for this launch: Full Cowling, Cluster, and a dedicated League of Villains theme. Fans can now access the *My Hero Academia* collection through the Shop on both desktop and mobile platforms to personalize their digital identity with these limited-edition hero and villain aesthetics.