coupang Meet Coupang’s Machine Learning Platform | by Coupang Engineering | Coupang Engineering Blog | Medium (opens in new tab)
Coupang’s internal Machine Learning Platform (MLP) is a comprehensive "batteries-included" ecosystem designed to streamline the end-to-end lifecycle of ML development across its diverse business units, including e-commerce, logistics, and streaming. By providing standardized tools for feature engineering, pipeline authoring, and model serving, the platform significantly reduces the time-to-production while enabling scalable, efficient compute management. Ultimately, this infrastructure allows Coupang to leverage advanced models like Ko-BERT for search and real-time forecasting to enhance the customer experience at scale. **Motivation for a Centralized Platform** * **Reduced Time to Production:** The platform aims to accelerate the transition from ad-hoc exploration to production-ready services by eliminating repetitive infrastructure setup. * **CI/CD Integration:** By incorporating continuous integration and delivery into ML workflows, the platform ensures that experiments are reproducible and deployments are reliable. * **Compute Efficiency:** Managed clusters allow for the optimization of expensive hardware resources, such as GPUs, across multiple teams and diverse workloads like NLP and Computer Vision. **Notebooks and Pipeline Authoring** * **Managed Jupyter Notebooks:** Provides data scientists with a standardized environment for initial data exploration and prototyping. * **Pipeline SDK:** Developers can use a dedicated SDK to define complex ML workflows as code, facilitating the transition from research to automated pipelines. * **Framework Agnostic:** The platform supports a wide range of ML frameworks and programming languages to accommodate different model architectures. **Feature Engineering and Data Management** * **Centralized Feature Store:** Enables teams to share and reuse features, reducing redundant data processing and ensuring consistency across the organization. * **Consistent Data Pipelines:** Bridges the gap between offline training and online real-time inference by providing a unified interface for data transformations. * **Large-scale Preparation:** Streamlines the creation of training datasets from Coupang’s massive logs, including product catalogs and user behavior data. **Training and Inference Services** * **Scalable Model Training:** Handles distributed training jobs and resource orchestration, allowing for the development of high-parameter models. * **Robust Model Inference:** Supports low-latency model serving for real-time applications such as ad ranking, video recommendations in Coupang Play, and pricing. * **Dedicated Infrastructure:** Training and inference clusters abstract the underlying hardware complexity, allowing engineers to focus on model logic rather than server maintenance. **Monitoring and Observability** * **Performance Tracking:** Integrated tools monitor model health and performance metrics in live production environments. * **Drift Detection:** Provides visibility into data and model drift, ensuring that models remain accurate as consumer behavior and market conditions change. For organizations looking to scale their AI capabilities, investing in an integrated platform that bridges the gap between experimentation and production is essential. By standardizing the "plumbing" of machine learning—such as feature stores and automated pipelines—companies can drastically increase the velocity of their data science teams and ensure the long-term reliability of their production models.