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Introducing Figma’s New York City hub | Figma Blog (opens in new tab)

Figma opened a new hub in New York City as part of its hybrid work strategy, which combines remote flexibility with optional in-person collaboration. The company views hubs as flexible spaces for connection, creativity, and customer engagement rather than traditional assigned-desk offices. New York was chosen for its diverse talent, strong customer base, and influential design culture.

A Hybrid Model Built Around Choice

  • Figma’s hybrid approach offers employees both remote and in-person work options.
  • The company’s hubs are intended to help employees connect with colleagues and users worldwide.
  • An internal 2020 survey found that 68% of employees would consider relocating away from a Figma hub if all roles could be remote.
  • The article emphasizes that distributed work can provide flexibility, eliminate commuting, and support different lifestyles.

Supporting Remote Employees

  • The author joined Figma during the pandemic and initially worked entirely remotely.
  • Her team encouraged employees to ask for help and made quick virtual collaboration easy.
  • Figma created structures for remote engagement, including:
    • Virtual onboarding through “Figma Today”
    • Globally accessible Maker Week events
    • Spaces for openly discussing challenges
  • Although remote work was effective, the author personally found shared physical spaces more fulfilling.

Reimagining the Office

  • Figma’s hubs are designed to accommodate different work preferences.
  • They have no assigned desks and include informal gathering areas.
  • The goal is to create flexible, inspiring environments where people and ideas can meet.
  • The spaces are intended to encourage conversation, curiosity, experimentation, and collaboration.

Why New York City?

  • New York offers:
    • A deep and diverse talent pool
    • Many existing Figma customers
    • A significant history and influence in design
    • Strong creative communities across industries
  • Figma plans to grow sales and product development teams in the city, while making many other roles available there as well.
  • These teams will help build customer relationships, understand business needs, and deliver products that serve a broad range of users.

Growing the Figma Community

  • Figma’s workforce had doubled since the beginning of 2020.
  • The New York landing team was responsible for establishing and expanding the new hub.
  • The author viewed relocating as an opportunity to be closer to family, experience a new environment, and participate in New York’s culture.

Figma presents the New York hub as a flexible complement to remote work, giving employees the freedom to choose how they work while strengthening collaboration, hiring, and customer relationships.