Devrel

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The Key to AI Utilization Lies in 'Organizational Learning' - The Start of the Orchestration Development Workshop

LY Corporation is moving from simply adopting AI tools to building with AI as a collaborative development partner. Its new Orchestration Development Workshop teaches engineers to coordinate multiple AI systems across coding, testing, reviews, incident analysis, and other workflows. The initiative aims not only to improve efficiency but to free engineers from repetitive work so they can focus on more creative, high-value challenges. ## From AI Adoption to AI Collaboration - AI-assisted development and operations are spreading rapidly across LY Corporation. - Engineers use generative AI for code generation and testing, while combining it with non-generative AI for analysis and operational optimization. - Despite broader adoption, employees differ significantly in how deeply they use AI in their daily work. - The workshop was created to help the organization evolve from “using AI” to “creating alongside AI.” ## Orchestration: Coordinating Multiple AI Systems - “Orchestration” refers to combining multiple AIs, along with human input, to produce a complete outcome. - Example workflows include: - Generating code automatically from a Jira ticket. - Having AI run tests, conduct reviews, and create a pull request. - Analyzing a Slack incident report, estimating the cause, and proposing a fix. - The workshop turns these emerging practices into hands-on learning rather than passive demonstrations. ## A Hands-On, Interactive Learning Model - Participants follow instructors in real time and perform the same tasks themselves. - Zoom conversations and Slack questions create two-way communication during the session. - Instructors and representative participants explore solutions to problems as they arise. - The goal is for attendees to gain skills they can reproduce in their own projects, not merely acquire theoretical knowledge. ## Organization-Wide Support Through Guilds and DevRel - The initiative is designed to avoid depending on individual enthusiasm. - Three complementary functions support continuous growth: - **DevRel:** Drives the program and promotes adoption. - **Guilds:** Contribute practical insights from engineering teams. - **TD:** Helps maintain quality and reproducibility. - This structure supports consistent content quality and enables AI knowledge to spread across the company. ## Beyond Efficiency: Unlocking Engineering Creativity - LY Corporation views AI as more than a way to complete tasks faster. - By delegating repetitive work to AI, engineers can spend more time on creative and strategically valuable activities. - The organization aims to move beyond a model where AI writes code and humans only review it. - Instead, engineers should collaborate with AI from the design stage through implementation. ## Future Direction - LY Corporation plans to share lessons from the workshops through external channels such as its technology blog. - Future topics will include both generative and non-generative AI. - The broader goal is to provide practical guidance for engineers building new workflows with AI. The workshop represents a structured way to turn AI experimentation into repeatable organizational practice, helping engineers coordinate multiple AI tools while preserving human creativity and judgment.

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woowahanOriginal article

Delivering the Future: Global Hackathon (opens in new tab)

The Global Hackathon 2025 served as a massive collaborative initiative to unite over 270 technical employees from seven global entities under DeliveryHero’s umbrella, including Woowa Brothers. By leveraging the community-building expertise of the Woowahan DevRel team, the event successfully bridged geographical and technical gaps to foster innovation in "Delivering the Future." The hackathon concluded with high-level recognition from global leadership and a strategic partnership with Google Cloud, demonstrating the power of synchronized global technical synergy. ## Strategic Planning and Global Coordination * The event adopted a hybrid "Base Camp" model, where participants worked from their local entity offices while staying connected through 24-hour live streaming and centralized online channels. * Organizers meticulously navigated the logistical hurdles of spanning 70 countries, including coordinating across vastly different time zones and respecting local public holidays and vacation seasons. * Efficiency was maintained through a decentralized communication strategy, using entity-specific meetings and comprehensive guidebooks rather than frequent global meetings to prevent "meeting fatigue" across time zones. ## Technical Infrastructure and Regulatory Compliance * To accommodate diverse technical preferences, the infrastructure had to support various stacks, including AWS, Google Cloud Platform (GCP), and specific machine learning models. * The central organization team addressed complex regulatory challenges, ensuring all sandbox environments complied with strict global security standards and GDPR (EU General Data Protection Regulation). * A strategic partnership with Google Cloud provided a standardized Google AI-based environment, enabling teams to experiment rapidly with mature tools and cloud-native services. ## Local Operations and Cross-Entity Collaboration * Physical office spaces were transformed into immersive hackathon hubs to maintain the high-intensity atmosphere characteristic of offline coding marathons. * The event encouraged "office sharing" between entities located in the same city and even supported travel for members to join different regional base camps, fostering a truly global networking culture. * Local supporters used standardized checklists and operational frameworks to ensure a consistent experience for participants, whether they were in Seoul, Berlin, or Dubai. Building a successful global technical event requires a delicate balance between centralized infrastructure and local autonomy. For organizations operating across multiple regions, investing in shared technical sandboxes and robust communication frameworks is essential for turning fragmented local talent into a unified global innovation engine.